Juan Carlos (JC) Arriola

Juan Carlos (JC) Arriola is a seasoned market researcher and strategist with over 25 years of experience, adept at translating market insights into tangible business results. Fluent in multiple languages and experienced in global business development, JC has provided senior advisory services in over 25 countries for clients across various sectors. His expertise in both qualitative and quantitative research, strategic planning, and competitive intelligence has significantly enhanced brand equity, market share, and leadership in the food & beverage industry.

JC is skilled at developing strategies that turn market differentiators into competitive advantages, using effective Go-To-Market strategies. He has a track record of leading diverse international teams, backed by an MBA in Strategic Analysis and Planning; and an MS in Social Sciences. His education and extensive field experience give him a deep understanding of global trade dynamics.

Currently, JC applies his analytical abilities and strategic insights to foster innovation and growth, establishing himself as a leader in marketing and business strategy. His method involves thorough analysis and a deep grasp of market dynamics to make strategic decisions and achieve sustainable growth.